Purpose and scope
This Data Policy sets out conditions for processing of Data in connection with the advertising campaigns run on services from NHST Media Group AS, organization no. 927?810?921* (hereinafter “NHST”) and the publications and services etc. published or offered by NHST, its current or future subsidiaries and affiliated companies (the “NHST Group”).
The NHST Group publishes i.a. Dagens Næringsliv, Fiskeribladet, Europower-Energi, IntraFish.no, IntraFish.com, TradeWinds, Recharge and Upstream, hereafter called “Publisher” Services.
If a party has a written agreement with a Publisher that relates to the advertising campaigns run on a Publisher Service, this Data Policy forms an integrated part of such agreement. In the event of conflict with respect to terms specifically governing advertising campaigns run on a Publisher Service, this Data Policy prevails.
Download the Advertising data agreement
Advertiser. A company that advertises a product, service or another offering.
Applicable Law. Applicable laws and regulations, including but not limited to the Ecom Act and the GDPR.
Company. Advertiser and/or Media Agency.
Data. Any data collected from or processed on a Publisher Service when delivering or measuring ads, whether or not such information is personal data, including but not limited to user information (such as device ID, browser type, OS type, IP address and cookie file, information concerning the performance of an ad (such as number of impressions and number of clicks), and/or information stored on a user device using cookies or similar technologies.
Ecom Act. The Norwegian law (2003-07-04-83) on electronic communication.
GDPR. The EU General Data Protection Regulation 2016/679.
Media Agency. A company that acts on behalf of advertisers with respect to the advertising campaigns it runs on a Publisher Service.
Permitted Purposes. Ad selection, delivery, reporting: The collection of information, and combination with previously collected information, to select and deliver advertisements for users, and to measure the delivery and effectiveness of such advertisements. This includes using previously collected information about users’ interests to select ads, processing data about what advertisements were shown, how often they were shown, when and where they were shown, and whether the user took any action related to the advertisement, including for example clicking an ad or making a purchase.
Personalisation. The collection and processing of information about users of a site to subsequently personalize advertising for them in other contexts, i.e. on sites or apps, over time. Typically, the content of the site or app is used to make inferences about user interests, which inform future selections.
Publisher. A publisher operating or owning as applicable a Publisher Service on which advertising campaigns are run, where “Publisher” shall also include any affiliates of such publisher.
Publisher Service. Any digital service owned or operated by a Publisher, where "operated" means third party digital services of which the Publisher is the seller of advertising inventory.
User. Any end-user of Publisher’s Services
Vendor. A company providing tools enabling or supporting the advertising campaigns run on a Publisher Service.